CHRISTOPH HOFFMANN, KAI HOLLMANN, ARDI GOLDMAN & STEPHAN GERHARD

Chistoph Hoffmann, Kai Holmann, Ardi Goldman and Stephan gerhard. The 25Hours group owners.
  • AUSTRIA | GERMANY

THE STORYTELLERS

Christoph Hoffmann and his three partners have taken a mutual love for grand hotels, modern splendor and inventive, almost prankish thinking and created the 25hours Hotel Company.

It’s one thing to say your hotels appeal to those who favor personalized experiences over cookie-cutter blandness. But few hoteliers can back it up like the mischievous masterminds behind the Germany-based 25hours hotels. The four visionaries commission artists and film-set designers to create interiors that are inspired not by hotel ...

“We aim to give people the possibility to think in a big way or to think in a small way. What is important is how you create and tell a story. We like to tell stories.”
ARDI GOLDMAN
A view inside the restaurant at the 25Hours Hotel Wein, In Austria.
Rooftop view of the 25Hours Hotel Tailored By Levis in Frankfurt, Germany.
25Hours Hotel Wein wall designed by Berlin based illustrator Olaf Hajek. View of the bathroom with a electric guitar at the 25Hours Hotel Levis in Frankfurt, Germany.
Ardi Goldman, one of the four founders of the 25Hours hotel group.

... convention, but by literature and pop culture. Ardi Goldman is their resident visionary, from real estate development down to the finest detail of décor; Stephan Gerhard keeps his sharp Swabian eye turned to the numbers; Kai Hollmann is the grand seigneur of Hamburg’s hospitality industry and CEO Christoph Hoffmann claims the title of unwitting captain of their cunning fleet. Together they are 25hours. Their attention to detail can be seen in every one of their hotel concepts, from the tribute to American culture at the 25hours Hotel Frankfurt by Levi's to the traditional circus and seafarer themes in Vienna and Hamburg's Hafencity property, respectively. Their newest property, the industrial-chic 25hours Hotel Zürich West, in the Swiss city's exciting, arts-filled fifth district places the local environment at the core of its colorful design concept. Artists such as Alfredo Häberli, a Zürich native, and the Berlin-based illustrator Olaf Hayek, who worked on the Vienna property's walls, then transform these ideas into reality. “We try not to answer questions, but to create them,” says Goldman. “They are ideas that can grow in a person’s mind. We aim to give people the possibility to think in a big way or to think in a small way, but always to think. What is important is how you create and tell a story. We like to tell stories.”

A view of a bedroom at the 25Hours Hotel Wien in Austria. Christoph Hoffmann, one of the four founders of the 25Hours Hotel Group, posing with a bike from one of his hotels. The lobby of the 25Hours Hotel Frankfurt Tailored by Levis.
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